Improve Your Sales Pitch with These 7 Tips

1. Do the Due Diligence Making the perfect pitch requires you to understand your customer, so if you’re not researching your customer, you are severely decreasing your chances of making that deal.
2. Best Decision You’ve Ever Made Before the actual sales pitch, ensure that you are talking to the pe rson who not only truly understands the business, but is also a decision maker
3. Give Them the Answers To Your Homework It’s no secret that customers respond most to products that solve a current problem. A successful sales pitch will acknowledge that problem (via research) and provide a solution Your message should be honed on a specific product feature or features that the audience will benefit most from.
4. Address Objections with Objections Respectfully As you’re reviewing your sales message, be sure your presentation not only includes thorough research and solves a customer problem, but that the pitch also addresses potential sales objections that may come up The key here is to offer up a reply that shows value to your buyer
5. You’re Listening, But Are You Hearing Your Buyer? If you’re on a script — it’s time to put it down and don’t be overzelous or overconfident — go into the pitch with an open mind and aim to let the buyer do most of the talking. Check in with the buyer during your pitch – take the time to listen to them and respond with deep, thoughtful follow-up questions. This is critical step to really understanding their business needs and ultimately closing the deal. If you’re listening and asking the right questions, you can adjust your sales message to one that sounds really attractive to the buyer.
6. A Call for “Call to Actions” Never wait for the customer to make the call to action. This is solely the salesperson’s responsibility, and failing to be proactive could result in the meeting or relationship ending before you have met your purpose for coming.
7. Reference a Referral Ask current customers that you have a healthy relationship with for referrals to other potential prospects. Referrals are more likely to complete a sale than any other method, and generally a customer who is happy with your service will be happy to spread the word.